Are we really putting 2022 in our rearview mirror? Where did it go? Well, there’s no looking back now, so let’s push forward with eyes wide open into what we hope will be an amazing 2023 for all! But before we do that, we wanted to take this opportunity to share the Top 22 Salesforce […]
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Many marketing teams using Salesforce Marketing Cloud™ create their email segments through the use of filters, which allow users to filter a specific data extension based on data values to identify the subscribers who meet the desired criteria. However, sometimes the data needed to create the segment does not live within a single data extension […]
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Data is more than a trending topic. Today, data drives business solutions and tells a story about what is happening in your business. Whether manufacturers are using data to pinpoint defects or downtime in their machines, retailers are analyzing their new loyalty programs, or a healthcare provider is monitoring patient engagement, data tells a story. […]
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Are you looking to segment your data in Salesforce Marketing Cloud to reach that key audience? Do you find yourself needing to segment or apply filters on a regular basis to get the latest data before you send an email? Marketing Cloud provides a manual process to filter data Extensions or Lists, but there is […]
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Implementing a digital transformation introduces exciting possibilities in business. From employee success and customer satisfaction, technology enhances experiences for all. Automation boosts efficiency and creativity in employees by removing tedious and manual tasks and freeing them to tune in to what is important. It also provides customers with what they need to have a memorable […]
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Salesforce® data security… Who hasn’t pondered that while in the midst of a new implementation or ongoing usage, especially as there is not one sole document that will explain all of the intricacies of how Salesforce establishes data security. In truth, security for any Object in Salesforce, not just Cases, entails the configuration of several […]
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Any successful business knows that in order to find and solve problems, you have to start by looking at your data. With all of the technology out there – including Salesforce® – the hard part isn’t getting access to the data you need – it’s analyzing and interpreting your data, and then understanding how your […]
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Are you still kicking around the “Does outsourcing our Salesforce® implementation make sense” question in your company’s executive sessions? Ad Victoriam Solutions knows there is no simple answer to that question. A decision to outsource is a strategic, tactical, and financial choice. The answer to the question has to be based on your own company’s […]
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A nationally-recognized healthcare service organization recently presented Ad Victoriam with a three-prong challenge. In the end, we quickly and successfully resolved all of them. Doing so allowed them to make smarter decisions with 360-degree data to help drive sales and recapture market share. The Three-Prong Challenge The first AdVic challenge centered around this healthcare organization’s […]
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MuleSoft‘s recent CONNECT: NOW global integration conference – held on October 13, 2020 – helped attendees to discover how to unlock data and unleash innovation with API-led connectivity — charting a clear path to achieving digital transformation with speed and scale. Members of the Ad Victoriam MuleSoft® Consulting Team attended the virtual conference and chose […]
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