By now, many consumers are aware of the B Corp Certification and can name a few of their favorite brands that use business as a force for good—such as Warby Parker, Cabot, Ben & Jerry’s, and Seventh Generation. However, many people may not be aware that there are more than 3,600 other companies that are […]
Tag: B Corp
AdVic’s B Corp journey began five years ago, in a conference room on the fourth floor of Correll Hall at the University of Georgia. Powered by four eager MBA students and a vision for our growing company, AdVic embarked on a journey to pursue both profit and purpose. As the saying goes, time flies when […]
There isn’t much left to be said about 2020. The adjectives have been used again and again: unprecedented, trying, challenging, unlike any other. But like the phoenix rising from the ashes, we know 2021 has brought with it a chance to start anew, full of optimism and opportunity. But as we have charged head-first into […]
As dreams of Thanksgiving feasts become a little more vivid, and the countdown until the holidays continues to tick on, by consumerist nature so do thoughts of the next holiday season and the difficulties of finding the perfect gift for those special to you. Luckily, we at Ad Victoriam (a Certified B Corporation) have you […]
Gwinnett County, Georgia-based nonprofit HoPe (Hispanic Organization Promoting Education) was the recent recipient of an in-kind technology contribution that will help them grow their mission and better serve their student members and alumni of the program. The organization, which mentors and empowers Hispanic high school students in the Atlanta, Georgia, area to graduate high […]
Four UGA MBA Candidates, eight employees, and a business plan in hand. This was all we had back in January 2016 when we crafted our company vision, and it was then that we started working on our B Corp certification. A big part of our vision centered around certifying as a B Corp (a for-profit […]
How to Volunteer, Get Involved, and Support Philanthropic Work During These Uncertain Times By now, we’ve all set up our virtual offices, stocked our fridge and pantry. We’re all also doing our small part to social distance and limit the spread of the coronavirus. With over a week of isolation in the books for most […]
The release of Ad Victoriam’s second annual Impact Report highlights our commitments and initiatives as a B Corp for 2019. It also marks the second anniversary of our B Corp certification and the four-year mark since we first started out along this journey. And with that, we’re taking this opportunity to share some of our […]
Holiday shopping at big box stores typically begins before the Thanksgiving leftovers get cold. Last year, holiday gift-giving shoppers spent $9.9 billion on Thanksgiving and Black Friday alone, and another $7.9 billion on Cyber Monday, according to Shopify. With holiday spending increasing every year, we are also seeing an increase in conscious consumerism where people […]
Ad Victoriam loves being a B Corp. It is an integral part of our DNA and is a part of every decision we make as a business, but our mission continues. From the customers we do business with to the suppliers we purchase from, and the benefits we offer, our status as a Certified B […]